Live Company Group
Live Company Group (LVCG) is a leading Live Events and Entertainment company. LVCG was founded in 2017 by its Chairman David Ciclitira and is admitted to trading on the AIM market of the London Stock Exchange.
Brick Live Group Acquisition
LVCG has recently acquired the BRICKLIVE Group and the Parallel Live Group.
BRICKLIVE events have received widespread acclaim as a leading network of partner-driven shows designed to showcase the benefits of LEGO® as an educational tool worldwide. In December 2017 BRICKLIVE shows were hosted simultaneously across three continents – Europe, Asia and South America.
LVGC’s strategy is to build on the success of BRICKLIVE partner-driven events in the UK, South Korea, Japan, Switzerland and Brazil to further extend the global footprint of these shows, with a focus on the Far East and China in particular.
Parallel Live is the sister company of Brick Live and worked with with LEGO Systems, Inc, part of the LEGO Group, to promote LEGO LIVE NYC in February 2018.
Since the acquisition, BRICKLIVE has expanded rapidly through its global reach and brand extensions such as BRICKLIVE Centres, BRICKLIVE Cafes and BRICKLIVE Touring.
"Since our Birmingham NEC show in October 2016, we have been on an amazing growth journey that is testament to both the talented BRICKLIVE team, and our phenomenal partners. The acquisitions of Brick Live and Parallel Live, and the bringing of BRICKLIVE to the public market, couldn’t come at a better time. Having just successfully launched three BRICKLIVE shows on three continents simultaneously, this is a momentous point in a very successful year. This transaction will give us the springboard we need to take our stand-out events to the next level; expanding into an even greater geographic and fostering an incredible learning environment for even more children around the globe, teaching them that there is no limit to their creativity"
David Ciclitira, Executive Chairman
29 November 2017
