Live Company Group
Live Company Group (LVCG) is a leading global children’s entertainment and education brand. LVCG was founded in 2017 by its Chairman David Ciclitira and is admitted to trading on the AIM market of the London Stock Exchange.
The Company’s country of incorporation and main country of operation is the United Kingdom.
Brick Live Group Acquisition
In December 2017 LVCG acquired the BRICKLIVE Group and Parallel Live Group. BRICKLIVE events have received widespread acclaim as a leading network of partner-driven shows designed to showcase the benefits of LEGO® as an educational tool worldwide.
In December 2017 BRICKLIVE shows were hosted simultaneously across three continents – Europe, Asia and South America.
LVGC’s strategy is to build on the success of BRICKLIVE partner-driven events in the UK, South Korea, Japan, Switzerland and Brazil to further extend the global footprint of these shows, with a focus on China and USA in particular. Since the acquisition, BRICKLIVE has expanded rapidly through its global reach and brand extensions such as BRICKLIVE Centres, BRICKLIVE Cafes and BRICKLIVE Touring.
Parallel Three Six Zero
Parallel Live has entered into a joint venture agreement with Three Six Zero for BRICKLIVE in USA and Canada. The company Parallel Three Six Zero has been formed. Parallel Three Six Zero has agreed terms with Live Nation Entertainment for the launch of these events. The first event took place at The Star in Frisco on 26 and 27th January 2019.
Bricklive Education
Bricklive Education has entered into an agreement with pioneers in digital education, Immersive Minds. This exciting collaboration will enable BL Education to develop and enhance educational content for BRICKLIVE shows globally, starting at the BRICKLIVE Dallas event at the end of January 2019, where Immersive Minds ran the ‘Coding Corner’.
Bright Bricks Acquisition
In October 2018 LVCG announced the acquisition of Bright Bricks, one of the world’s premier brick model building companies. Read more about that on our Projects page.
“At the beginning of this year, I had three specific goals for the Group: the consolidation of the BRICKLIVE brand in Asia; the establishment of the BRICKLIVE brand In the United States; and the acquisition of Bright Bricks Holdings Limited. This deal reinforces my final goal. The Group through BRICKLIVE, has created a global brick-based brand, whilst Bright Bricks is [one of] the world’s premier brick model building company. With the combination of the businesses, the Directors believe LVCG will be one of the most significant brick-based companies in the world.”
David Ciclitira, Executive Chairman
4th October 2018
